By: Grant McGuinty

Grant McGuinty — Tue, 05 May 2020 05:08:09 +0000

The read on 17 Baby Boomer Statistics was most interesting and helpful Tremendous research
that funeral directors can benefit from. The shortcoming of most directors in Canada is that there is very little taught about marketing and advertising strategy. So much focus is put on embalming skills, legislation, anatomy and physiology, et al. It is not reflective of today’s changing market. There are way less embalmings. Funeral students should be taught more about educating the consumer. They are not taught how to interact and listen to families I don’t remember one class at Humber College in Toronto where I sat down and did a mock funeral arrangement.. Maybe one day the education system will catch up to the industry, a.k.a. the consumer.

Finally, I just wanted to politely point out one of your headings appears to be incorrect.
Funeral Marketing isn’t a marathon, should read Funeral Marketing Is A Marathon,
.The headline does not match the first sentence in your story.
Best of health to staff at Funeral One

Comments on: The 6 Elements of Compelling Funeral Marketing, Explained

By: Grant McGuinty